Today's Training Tuesday comes to us from the Organizing 2.0 conference on December 5th, 2009. We are joined by Kenyon Farrow, of Queers For Economic Justice, Calvin Williams, of the Generational Alliance, and Althea Erickson, from the Freelancers Union.
This week, they are going to share with us how they have adopted online tools in their unique organizations. Next week, we will go into more depth about how these changes took place and what challenges they found.
Kenyon Farrow:
Calvin Williams:
Althea Erickson:
That's all for this week. Check back next Tuesday for part 2 of this training.
Showing posts with label online outreach. Show all posts
Showing posts with label online outreach. Show all posts
Tuesday, February 9, 2010
Sunday, January 3, 2010
@Organizing 2.0
(Reposted as part of our staff picks from 2009, originally written by Will Urquhart on 12/10/2009)
Last weekend, I attended the Organizing 2.0 conference in New York, put together by Charles Lenchner of the Working Families Party. This conference brought people together to hear from some of the greatest minds in the online organizing world. I came out of it with lots of great footage, and today we are previewing some of it. The majority of the footage, however, will be featured in our Training Tuesday series. So check back Tuesday at 6:00pm for more Organizing 2.0 footage. We are also collecting all our Organizing 2.0 footage onto one page here. But if you are reading this, then you really should find the time to watch these videos.
Whether you've been actively engaged in fighting the good fights online for years, or you are simply a lurker who visits from time to time to read, your intimate knowledge of the workings of the blogosphere makes you a valuable resource for candidates and organizations. This is a quality that is rather unique. As deeply entrenched as the online world may feel, online organizing is still brand new. You can think of it like this, Organizing 2.0 is still in beta format, and it is open source so people all over the world can develop new and exciting features.
The people you will hear from in the videos below, and the many to come over the coming Training Tuesdays, are about as experienced as we can get. They will provide you with many helpful tips and share some of their best practices.
Ari Melber, of The Nation, gave the opening speech:
That was followed by a conversation between Ari Melber and Nancy Scola, of the Personal Democracy Forum:
The last two videos we have for you today are the closing remarks. First, we have Dan Cantor, the Executive Director of the Working Families Party:
And the closing speech, or keynote address if you will, was given by Deanna Zandt, the author of "Share This!":
That's all for today, but check back at 6:00pm Tuesday for our running series of Training Tuesdays when we will introduce our first round of Organizing 2.0 panel coverage!
If you want to read more about the Organizing 2.0 Conference, check out these links:
DeannaZandt.com: Talk: How Sharing and Storytelling Will Change the World
Peoplesworld.com: Labor & community activists coverge @Organizing2.0 (the inspiration for my title, credit where credit is due)
Sum of Change: Musings on Ari Melber's Speech and the State of TV News
Ari Melber: Obama Campaign Organizing & New Media: Presentation to Organizing 2.0 Summit
theCoup.org: Writing for your Digital Audience
Last weekend, I attended the Organizing 2.0 conference in New York, put together by Charles Lenchner of the Working Families Party. This conference brought people together to hear from some of the greatest minds in the online organizing world. I came out of it with lots of great footage, and today we are previewing some of it. The majority of the footage, however, will be featured in our Training Tuesday series. So check back Tuesday at 6:00pm for more Organizing 2.0 footage. We are also collecting all our Organizing 2.0 footage onto one page here. But if you are reading this, then you really should find the time to watch these videos.
Whether you've been actively engaged in fighting the good fights online for years, or you are simply a lurker who visits from time to time to read, your intimate knowledge of the workings of the blogosphere makes you a valuable resource for candidates and organizations. This is a quality that is rather unique. As deeply entrenched as the online world may feel, online organizing is still brand new. You can think of it like this, Organizing 2.0 is still in beta format, and it is open source so people all over the world can develop new and exciting features.
The people you will hear from in the videos below, and the many to come over the coming Training Tuesdays, are about as experienced as we can get. They will provide you with many helpful tips and share some of their best practices.
Ari Melber, of The Nation, gave the opening speech:
That was followed by a conversation between Ari Melber and Nancy Scola, of the Personal Democracy Forum:
The last two videos we have for you today are the closing remarks. First, we have Dan Cantor, the Executive Director of the Working Families Party:
And the closing speech, or keynote address if you will, was given by Deanna Zandt, the author of "Share This!":
That's all for today, but check back at 6:00pm Tuesday for our running series of Training Tuesdays when we will introduce our first round of Organizing 2.0 panel coverage!
If you want to read more about the Organizing 2.0 Conference, check out these links:
DeannaZandt.com: Talk: How Sharing and Storytelling Will Change the World
Peoplesworld.com: Labor & community activists coverge @Organizing2.0 (the inspiration for my title, credit where credit is due)
Sum of Change: Musings on Ari Melber's Speech and the State of TV News
Ari Melber: Obama Campaign Organizing & New Media: Presentation to Organizing 2.0 Summit
theCoup.org: Writing for your Digital Audience
Tuesday, December 15, 2009
Training Tuesday with #org20: Getting Through the Bureaucracy
This week, we have something new for our Training Tuesday series. We still have plenty of videos left to come from Democracy for America's Campaign Academy, but a couple weekends back, we attended the Organizing 2.0 conference in New York. This conference was a unique opportunity for activists to learn about new media and online organizing from some of the greatest online organizers around.
Today, we present the first session we attended on navigating the bureaucracy of organizations and figuring out how to fit new media into existing organizational structures. Our panelists today are Charlie Albanetti of Citizen Action of New York, Elana Levin of the Writers Guild of America, East (WGAE), and Michael Whitney of Fire Dog Lake. A lot of their advice today boils down to one thing: you need to have a policy for this. That is, you cannot just plop your organization online and expect everything to run efficiently. You will need to sit down with the leadership and anyone else involved online and build a policy for online engagement. This is a process over time, not a Friday meeting over lunch.
Today's training is all bout opening the door. How do you maneuver through the bureaucracy of well entrenched community organizations to provide the conditions necessary to succeed with new media? Not everyone gets to be the Obama campaign with a boss that gets and appreciates online activism (and even they had to fight through a lot of bureaucracy to build their online organization).
Our panelists will provide us with some helpful tips on how to manage your organization's transition into the new media world. There are all these fun and powerful tools available online, but they are useless to you if your organization is not prepared to accept or understand them.
One of the more significant changes you will encounter as you transition your organization from 1.0 to 2.0 is that what was once primarily one-way communication is now heavily two-way (or three, four, five, six thousand.... etc)
Now that you have made it clear that what happens online is very different from traditional forms of organizing, you need to figure out how to include something so overarching and so necessarily flexible into the rigid structure of an organization:
An interesting conversation was sparked by a question about what to do with a boss that not only accepts online activism, but wants to play a large role, maybe too large a role...
And our last video for today, certainly not our least, is about when to train other staff to use online tools and when not to:
That's all for today. Check back next Tuesday at 6:00pm EST for another session of Training Tuesday!
Today, we present the first session we attended on navigating the bureaucracy of organizations and figuring out how to fit new media into existing organizational structures. Our panelists today are Charlie Albanetti of Citizen Action of New York, Elana Levin of the Writers Guild of America, East (WGAE), and Michael Whitney of Fire Dog Lake. A lot of their advice today boils down to one thing: you need to have a policy for this. That is, you cannot just plop your organization online and expect everything to run efficiently. You will need to sit down with the leadership and anyone else involved online and build a policy for online engagement. This is a process over time, not a Friday meeting over lunch.
Today's training is all bout opening the door. How do you maneuver through the bureaucracy of well entrenched community organizations to provide the conditions necessary to succeed with new media? Not everyone gets to be the Obama campaign with a boss that gets and appreciates online activism (and even they had to fight through a lot of bureaucracy to build their online organization).
Our panelists will provide us with some helpful tips on how to manage your organization's transition into the new media world. There are all these fun and powerful tools available online, but they are useless to you if your organization is not prepared to accept or understand them.
One of the more significant changes you will encounter as you transition your organization from 1.0 to 2.0 is that what was once primarily one-way communication is now heavily two-way (or three, four, five, six thousand.... etc)
Now that you have made it clear that what happens online is very different from traditional forms of organizing, you need to figure out how to include something so overarching and so necessarily flexible into the rigid structure of an organization:
An interesting conversation was sparked by a question about what to do with a boss that not only accepts online activism, but wants to play a large role, maybe too large a role...
And our last video for today, certainly not our least, is about when to train other staff to use online tools and when not to:
That's all for today. Check back next Tuesday at 6:00pm EST for another session of Training Tuesday!
Thursday, December 10, 2009
@Organizing 2.0
Last weekend, I attended the Organizing 2.0 conference in New York, put together by Charles Lenchner of the Working Families Party. This conference brought people together to hear from some of the greatest minds in the online organizing world. I came out of it with lots of great footage, and today we are previewing some of it. The majority of the footage, however, will be featured in our Training Tuesday series. So check back Tuesday at 6:00pm for more Organizing 2.0 footage. We are also collecting all our Organizing 2.0 footage onto one page here. But if you are reading this, then you really should find the time to watch these videos.
Whether you've been actively engaged in fighting the good fights online for years, or you are simply a lurker who visits from time to time to read, your intimate knowledge of the workings of the blogosphere makes you a valuable resource for candidates and organizations. This is a quality that is rather unique. As deeply entrenched as the online world may feel, online organizing is still brand new. You can think of it like this, Organizing 2.0 is still in beta format, and it is open source so people all over the world can develop new and exciting features.
The people you will hear from in the videos below, and the many to come over the coming Training Tuesdays, are about as experienced as we can get. They will provide you with many helpful tips and share some of their best practices.
Ari Melber, of The Nation, gave the opening speech:
That was followed by a conversation between Ari Melber and Nancy Scola, of the Personal Democracy Forum:
The last two videos we have for you today are the closing remarks. First, we have Dan Cantor, the Executive Director of the Working Families Party:
And the closing speech, or keynote address if you will, was given by Deanna Zandt, the author of "Share This!":
That's all for today, but check back at 6:00pm Tuesday for our running series of Training Tuesdays when we will introduce our first round of Organizing 2.0 panel coverage!
If you want to read more about the Organizing 2.0 Conference, check out these links:
DeannaZandt.com: Talk: How Sharing and Storytelling Will Change the World
Peoplesworld.com: Labor & community activists coverge @Organizing2.0 (the inspiration for my title, credit where credit is due)
Sum of Change: Musings on Ari Melber's Speech and the State of TV News
Ari Melber: Obama Campaign Organizing & New Media: Presentation to Organizing 2.0 Summit
theCoup.org: Writing for your Digital Audience
Whether you've been actively engaged in fighting the good fights online for years, or you are simply a lurker who visits from time to time to read, your intimate knowledge of the workings of the blogosphere makes you a valuable resource for candidates and organizations. This is a quality that is rather unique. As deeply entrenched as the online world may feel, online organizing is still brand new. You can think of it like this, Organizing 2.0 is still in beta format, and it is open source so people all over the world can develop new and exciting features.
The people you will hear from in the videos below, and the many to come over the coming Training Tuesdays, are about as experienced as we can get. They will provide you with many helpful tips and share some of their best practices.
Ari Melber, of The Nation, gave the opening speech:
That was followed by a conversation between Ari Melber and Nancy Scola, of the Personal Democracy Forum:
The last two videos we have for you today are the closing remarks. First, we have Dan Cantor, the Executive Director of the Working Families Party:
And the closing speech, or keynote address if you will, was given by Deanna Zandt, the author of "Share This!":
That's all for today, but check back at 6:00pm Tuesday for our running series of Training Tuesdays when we will introduce our first round of Organizing 2.0 panel coverage!
If you want to read more about the Organizing 2.0 Conference, check out these links:
DeannaZandt.com: Talk: How Sharing and Storytelling Will Change the World
Peoplesworld.com: Labor & community activists coverge @Organizing2.0 (the inspiration for my title, credit where credit is due)
Sum of Change: Musings on Ari Melber's Speech and the State of TV News
Ari Melber: Obama Campaign Organizing & New Media: Presentation to Organizing 2.0 Summit
theCoup.org: Writing for your Digital Audience
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